Elevating Multifamily Excellence through Centralization


At Veritas Investments, we have embraced a forward-thinking centralization model that sets us apart in the industry. We’ve taken a bold step by implementing centralized leasing and marketing as well as a centralized maintenance operation—a rarity for a firm of our size. What makes our approach truly exceptional is our commitment to harnessing cutting-edge technology and automation to drive efficiency and scalability.





Streamlined Workflows, Amplified Results


Recognizing that centralization is a necessity in today’s multifamily landscape, we’ve integrated thoughtful automation into our internal workflows, simplifying complex processes that would otherwise be daunting. This has empowered us to achieve economies of scale and efficiency. We have leveraged artificial intelligence (AI) to intelligently route technicians in the field, optimizing response times and ensuring rapid resolution of maintenance requests.

Centralization Creates Efficiency

A centralized business model eliminates redundancy, reduces administrative overhead, and ensures consistency in processes. For our Leasing and Marketing teams, this boosts efficiency leading to quicker turnaround times, lower operational costs, and a seamless experience for both property management teams and prospective tenants. Our use of centralization in property maintenance not only enhances resident satisfaction but also extends the life of our assets.

Data Drives Success

Data is the lifeblood of effective centralization. Veritas’ ability to collect, manage and analyze key data points within its propriety DRIVE data warehouse is the core to its success. This enables data-driven decision-making such as optimized pricing strategies and the identification of valuable market trends.

Scalability and Adaptability

As Veritas Investments’ portfolio continues to grow, the centralized business model offers the flexibility to scale and adapt to emerging markets. This streamlined approach allows it to effortlessly broaden its operational footprint while upholding efficiency and resident satisfaction. Centralization also provides greater oversight and control over compliance processes in multiple markets, reducing the risk of legal issues and associated financial penalties.

Proven Success in a Centralized Business Model


Embracing a centralized business model is akin to a strategic overhaul, one that redefines how multifamily operators manage their core functions. By consolidating key operational activities within a central hub, Veritas has been successful in extending its service offering.

GreenTree Maintenance

GreenTree Maintenace was born out of our Property Management division. Our use of a centralized business model enabled us to recognize trends that led to expanding the maintenance division. GreenTree Maintenace was launched to service other multifamily operators, landlords and renters. Visit GreenTreeMainentance.com to learn more.

RentSFNow Leasing Services

Building upon the success of its centralized leasing and marketing operations, Veritas extended these services to independent building owners and property managers. The experienced team at RentSFNow, with expertise in marketing, resident screening, and lease management, ensures that properties are marketed effectively and leased promptly. This centralized approach optimizes occupancy rates, reduces vacancy periods, and boosts the bottom line for our partners. Learn more at RentSFNow.com